• Bailey Glydewell

3 Chat Tools that Accelerate Sales Growth

When you call a business, perhaps for help with an issue, a complaint, or just a general question, you typically want to talk to a real person or receive help as quickly as possible. Offering live support and chat automation will boost customer morale and improve their experience with your company. There are many benefits to live and automated chats; read more to find what works best for you and improves your business.



How to Choose the Right Chat Tool

There are many things to consider before choosing a new tool. Three essential questions you should ask yourself are:


1. What is my need?

You need to have a good idea of what you need. Do you need a tool that can help with support, sales, or general commands? Decide what you need before choosing a tool.


2. What do I already have?

Take inventory of the tools you already have. If you already have a chat tool, explore its capabilities. Taking inventory eliminates wasting time finding a new tool for something you might already have.

3. What is my budget?

These tools can get expensive, especially if you’re running a small business. Consider the value a chat tool will bring you as well as the actual cost of the tool. If the value is less than the cost, it may not be worth it.


Once you have determined your answers to these questions, it’s time to select the best chat tool for your company.


School of Bots

School of Bots was founded in 2016 and helps companies provide 24/7 customer engagement through chatbots on Facebook, Instagram, and SMS. The system has sent over 20 million messages and generated $30 million in revenue for clients. School of Bots states, “We developed the most comprehensive training resources for creating revenue-generating chatbot campaigns and have trained over 10,000 marketers, agencies, and business teams. Our mission is to accelerate the growth of chatbot marketing and positive consumer behavior around the tech.” You can join for 1 payment of $1,200 at the Gold Level or 3 monthly payments for $499 at the Silver Level.



Help Scout

Help Scout allows companies to provide live chat support and relevant knowledge base articles while giving customers a way to email when live chat isn’t available. Help Scout offers three different modes. Self-service mode allows customers to see help documents before giving them the option to contact support if they need further assistance. Neutral mode allows customers to choose their own path from the start. Ask First mode shows contact options first. Help Scout starts at $20/user per month.


Pure Chat

Pure Chat has a simple setup process and markets its services towards mobile users for their mobile functionality. Their features include unlimited chats, a powerful dashboard, and a customizable widget. Pure Chat has a mobile app and you can receive push notifications of messages you receive. Pricing starts at $39 a month for up to four users and they offer a 30-day free trial.


You want to be able to provide your customers the fastest and most personable options available and customers want to be able to reach you or get answers quickly and easily. Automated chat and live chat tools are convenient for both yourself and your customers. Check out these three tools, discover which one works best for you, and provide your customers with the best chat service available.



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